January 26, 2009 by Erik Cunningham
When you’re coming up with ideas for new and free ways to market your dental website, the first thing you should consider is building links.
But not just any links. The links you’re looking for are links that will lead prospective local dental patients directly to your website and ultimately, to your dental office door. These links come from high traffic sites like internet yellow pages and local search directories, and from highly relevant sites like local business directories, dentist directories and colleagues’ dental websites.
But how do you acquire these links?
If you’re an endodontist, periodontist, prosthetic dentist or other dental specialist, ask the general dentist who refers patients to your practice to link to your dental website from a prominent page on their site. They’re sending dental patients to you anyway. Why not speed up the process?
General dentists can do the same. Ask the dental specialists you trust and refer patients to, to link to your website from theirs.
Local business directories, like Google Maps and Yahoo! Local, and online yellow pages sites, like Superpages.com and YELLOWPAGES.COM, will publish your local dental practice information and dental website URL for free.
Online dental directories and other popular web directories will also link to your dental website for free. These sites include, Dentist Marketer’s very own dental directory, Dentistry Office’s dentist directory, and the Open Directory Project’s web directory.
National and state dental associations, the Better Business Bureau and your local Chamber of Commerce may also offer free links to your dental website. If you’re already a member, contact these organizations and make sure they have your dental website URL on record.
As you can see, there are a lot of free dental website marketing opportunities available to help you promote your dental practice online. Spending a couple hours each month building links to your dental website can go a long way towards attracting new visitors to your website and new dental patients to your practice.
Promo: Dental web design only $15 per month! — Category: Dental Website Marketing — Tags: dental marketing online, dental marketing strategies, endodontist marketing, free dental marketing, periodontist marketing, prosthetic dentist marketing
January 13, 2009 by Erik Cunningham
As a dentist or dental office manager, you may be putting off dental web design because you don’t know where to start, who to trust, or what to ask when researching a dental web design company.
You may also feel that you don’t have the time, energy or funds required to work with a professional dental website design company.
The reality for most dentists however, is that the largest obstacle standing between them and a newly designed professional dental website is their mental committment to the task. I refer to this psychological barrier as, “the hump”.
“The hump” is created when we allow ourselves to become overwhelmed by fear or anticipation of a potentially difficult situation based upon our inexperience. We typically respond to the hump in one of three ways:
The problem with responses 1 and 2 is that they perpetuate our state of anxiety. The great thing about the third option is that once we get over the hump we often find that the experience wasn’t nearly as difficult as we’d anticipated.
To help you get over the hump, let me share a few simple details about Dentist Marketers’ dental web design services.
Get over the hump now by starting your dental web design project today.
Dentist Marketers is a Web Over Easy Family Company.
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